google keyword tool
), Some nice ideas in there too. Use the “Top of page bid (high range)” column. Let’s do that for the 743 suggestions based off the keyword ”SEO.”. So for the sake of SEO, we can ignore this filter. Such tools combine data from Google Keyword Planner with clickstream data to generate accurate search volume estimations, and more. 2. There are LOTS of other pages that you can use for the GKP Hack, including: Basically: any page that has text on it is fair game for this technique. But you can sometimes find a few solid keywords here using your site’s homepage… or an article from your site. You can get these back, but you have to run an AdWords campaign. This is whether or not you want to advertise only on Google… or Google and their “search partners”. If you wanted to write a blog post about the health benefits of organic coffee, you wouldn’t want to use the keyword “coffee” (too broad) or “health benefits of organic coffee” (too narrow). Google’s reluctance to show exact search volumes is one of the most frustrating things about Keyword Planner. This costs money. However, every single keyword has thousands of long-tail keywords that can often drive more traffic than the main keyword itself. Keywords Everywhere is a freemium chrome extension that shows you monthly search volume, CPC & competition data on 15+ websites. To do this, add a keyword to your plan and go to the Plan Overview. Here’s what happened when I asked my Facebook friends for their top Google Keyword Planner hacks/tips: So I digged deeper to try to understand why this was the case. I think I’ll sprinkle a few of those throughout this guide—see if you can spot them . You now have access! So if you only want to target keywords that potential buyers search for, you can set this to a certain dollar amount. Here’s another trick: you can enter up to ten seed keywords and a URL at the same time. Google Keyword Planner gets a bad rap, especially since Google removed the ability to see exact monthly search volumes. I hope you enjoyed my guide to the Google Keyword Planner. Because you set the max CPC so high, these impressions should be pretty close to the actual monthly search volume for that keyword. It’s why many SEOs no longer use the tool at all. There may even be a couple hacks for reviving exact search volumes… for free. First, you want to think of keyword that’s somewhat broad…but also describes your product, service or content idea. This is because the Suggest APIs use data from actual user’s searches. Then hit “Start With a Website”. It shows how many clicks and impressions you can expect should you decide to run ads for your chosen keywords on Google AdWords over the next 30 days. You should see a box at the top that looks something like this: Hit the drop-down and make sure the max. The next important feature of the Keywords Results Page is called “Add Filter”: This features gives you a decent amount of filtering options. You just have to jump through a few hoops. To sort by this column, just click the column header. Commercial Intent: In general, the higher the competition and suggested bid, the easier it will be to convert that traffic into paying customers when they land on your website. In that case you’d want to make sure the keyword “blue t-shirt” appears in all of the keywords that the Keyword Planner suggests to you. To use it, copy and paste a list of keywords into the search field, and hit “Get Started”. Which means: the keywords that you find in the GKP tend to be SUPER competitive. Keywords Everywhere is a free Chrome extension that adds search volume and CPC to the websites you already use: Google, YouTube, Amazon, etc. Keyword Tool shows you keywords that are not found in Google’s Keyword Planner. You could sift through them all manually but this is no fun, especially if you have hundreds or thousands of keyword ideas. Ahrefs Keywords Explorer, for instance, kicks back 484,282 suggestions based on those same three seed keywords…. These are not two separate standalone tools. So you type “organic dog food” into the tool… These variations are created by prefixing and suffixing the seed keyword with all the letters in the alphabet and the numbers 1 to 9. Avg. My recommendation? Cool, right? And now it’s time for me to do a deep dive into how that page works… and how to get the most out of it. Both the tools I just described will take you to the “Keywords Results Page”, which looks like this: At the top of the page, you’ll notice four targeting options: Locations, Language, Search networks and Date range. The Google Keyword Planner will only show you exact search volume data if you’re running an active Adwords campaign. Again, hardly surprising—that’s where it’s made. You need to look at the websites that are ranking on the first page… and figure out how hard it’ll be to outrank them. You can do this by clicking on the right-hand side of the graph, like so: Now pay attention to the “Impressions” column. It also has built in tools to find keywords from your seed keyword, and to show you keywords … (It’s another small one. For now, let’s dive into the second tool in the GKP: search volume and forecasts. I recommend leaving this set to just “Google”. Hit the small “Experienced with Google Ads?” link below instead. Good idea? Nice! The GKP is good at coming up with long tail versions of your keyword. So there are a lot of features in the tool (like keyword bidding features) that won’t be useful if you’re using this tool to find keywords for SEO. You can see that for “hendersons relish,” 94.5% of all impressions comes from the United Kingdom. This tool is designed with PPC advertisers in mind. You may also want to filter out keywords that don’t get that many searches. “Start With Keywords”: These words and phrases that describe your business (for example, “weight loss” or “coffee”). Monthly Searches” to sort the results. In order to use the Google Keyword Planner, you NEED to have a Google Ads account. So to help you get the most out of this tool, I’ll break down each of the two main options. And it’s the same story for most keywords. Keyword volume tends to fluctuate anyway. (I’ll show you how to get more accurate search volume data in a minute). Google Keyword Planner is an INSANELY powerful tool, and has some clear benefits. People Googling this are most likely just looking for a good restaurant for lunch/dinner while out and about. To start, go here. But, in general, I like to choose keywords based on 3 main criteria: Search Volume: Very straightforward. So I recommend leaving this blank. Keep reading. Luckily, this can be solved with other keyword research tools, such as Ahrefs Keywords Explorer. Fortunately, there’s a simple way around both of those frustrating issues: The GKP Hack. Just do them one at a time. Free Google Keyword Planner Tool. With a little hacking, you can do this in Keyword Planner. You can also do the opposite. (I know, how meta! This makes sense. Here’s why you can’t blindly trust keyword search volume for traffic estimations, Keyword Search Volume: Things you didn’t know you don’t know. This is the ultimate guide to using Google Keyword Planner in 2020. Flaw #2: You get the same set of keywords everyone else does. But don’t let this put you off. This is feature is only really useful if you already have a long list of keywords… and just want to check their search volume. But let’s say you’re based in Germany. First, head over to the Discover New Keywords area of the GKP. Just start typing a location into the location filter at the top. Quick Note: The value you get from the Keyword Planner is largely based on the information that you enter here. 8% in Sheffield. Google Keyword Planner gets a bad rap, especially since Google … You’ll also see the same Keywords Results Page you see when you use the “Find new keywords” tool. So you want to be VERY strategic about what you enter into this field. And now I’m going to show you how to use these two tools to help you create a massive list of keywords for your SEO campaigns. And it’s more art than science. ), Hit the “Submit” button on the next page. To learn why, check out the two articles by Tim [Soulo] in the further reading section below. This will make your content rank for all the long-tail variations and can drive additional traffic to the content even if it’s rank for the main keyword does not change. Let’s do that for a competing guide to Google Keyword Planner. Do you use the Keyword Planner to help you come up with keyword ideas? Even for specific cities. The folk at seem to think so. Google Keyword Planner is clearly a powerful tool. So here are two ways you can use to get some exact numbers… for free. These are perfect keywords to be used in your content creation process. With that, it’s time for me to show you how to find SEO keywords using each of the tools built into the Google Keyword Planner. Here’s what you get: As you can see, these are VERY close variations of “organic dog food”, like: I don’t know about you, but I don’t need a fancy tool to come up with a keyword like “dog food”. While the text is totally readable, some of the numbers on the screenshot are pretty difficult to read on a small screen size. As a general rule, the more websites link to you, the higher you rank in Google. Why would you want to include certain keywords? The last feature of the Keywords Results Page to look out for is called “Broaden Your Search”. (This used to be called “Cost Per Click” or “CPC”). Proven strategies to help you get higher rankings in 2020. For example, let’s say that you get a big list of keyword ideas: You can click on “Avg. I personally set the “low range” to a few dollars. Instead, “Competition” is simply the number of advertisers that are bidding on that keyword. The average CPC of your keywords may vary. Rinse and repeat for multiple competitors for a never-ending stream of fresh keyword ideas. ), Next, click the “Tools” link on the menu bar and hit “Switch to expert mode.”. But Google Keyword Planner has much more to offer than search volumes. But with a bit of XPath code and the Scraper Chrome extension, it is possible. Go to the Keywords view. Free Search Volume. But it does have its limitations, the lack of accurate search volumes being a BIG one. Competition: Like I mentioned earlier, “Competition” in the Google Keyword Planner has nothing to do with SEO. So the “Competition” score here ONLY refers to Adwords competition (not how competitive the keyword is to rank for in Google’s organic search results).


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